Muslim woman dema says ; I suppose in the simplest form, makeup to me is a form of self-love, it’s a ritual that starts from basic skin care to more elaborated and experimental looks. I am looking at my reflection looking back at me, and every day I am assessing my growth. Makeup is a small part that has to play in that ritual. The art of makeup itself allows me to conceptualise a mood or build a character and that’s something that I just adore about it.”